Tuesday, September 28, 2021

Conventions of Instagram pages for new artists

What sort of posts are we used to seeing on Instagram from singers/bands? 

  • Behind the scenes of music videos
  • Red carpet looks/ events 
  • Depending on the artist, fashion inspiration
  • Advertising brands that suit their image (E.g. makeup, clothing etc) - sponsorships
  • Information about tours and live convert
  • Achievements like number or streams or chart placement
  • New album or song releases
  • Logo or branding
  • Personality/ Star persona or general lifestyle 
  • Collaborations with other artists
  • Giveaways/competitions
  • Photoshoots/chat shows/magazine features 
  • Modelling/makeup 
  • Personal family/friends life
  • Linked themes and colour palettes
Rihanna's Instagram @badgalriri


From her instagram we can graft that she is: 
  • fashionable 
  • well known 
  • sexualized 
  • High end
Which common Instagram features does she use?
  • Modelling
  • Promotion of Merchandise
  • magazine covers
  • Artsy/abstract
  • Shots from events (met Gala) 
Lil Naz X's Instagram @lilnasx
From his instagram we can graft that he is: 
  • fashionable 
  • well known 
  • sexualized 
  • Comedic
  • LGBTQ
Which common Instagram features does she use?
  • Modelling
  • Promotion of his album
  • comedic posts
  • advertising for BBC radio 1 (live performance)
Lewis Capaldi's Instagram @lewiscapaldi
From his instagram we can graft that he is: 
  • funny 
  • personable and relatable 
  • ordinary 
  • popular
Which common Instagram features does she use?
  • Showing off his streams (1 billion) 
  • He has a caption mentioning his brother (family relations) 
  • Sold out tour post
  • Awards (two brit trophies)
Ed Sheeran's Instagram @teddysphotos
From his instagram we can graft that he is: 
  • An acoustic guitar player
  • Uses his hair colour as part of his star persona 
  • friendly 
Which common Instagram features does she use?
  • Modelling
  • behind the scenes
  • Red carpet shots 
  • Videos of him singing Live

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